A heartfelt thank you, and a heartfelt decision
— Written by Ronnie and Trish —
Dear friends, we want to thank you all for your amazing support over the past year. A heartfelt thank you to everyone who purchased one of our journals and to those of you who helped us spread the word to your friends and family. We've loved seeing the images that you've shared with us on Instagram, and it brings us deep joy to see our journals being loved by many. Knowing that our journals are helping you to preserve your stories is the reason why we continue to do what we do.
This last year has definitely been a huge learning curve for us, as we tackled our first twelve months of being in the stationery business. In thinking hard about next year and the direction we want to take the business, we have made the decision to move to a made-to-order production model. The primary reason for this is our desire to achieve zero waste: we do not wish to waste any inventory, and we believe a made-to-order production model is the best way to achieve this.
Thus, from this week, our Write Your Heart Out journals for 2018 are exclusively available by pre-order until 31 October 2017. Once the pre-order period closes, we cannot accept any additional orders for this journal. Instead, we'll add your name to a waiting list and we'll let you know if and when we decide to produce another batch of journals.
This was a big and heartfelt decision for us, but we are behind it 100%.
We hope you will be too.
Thank you again from the bottom of our hearts.